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Google Search Ads
Learn keyword targeting, ad groups, responsive search ads, bidding and search campaign optimization.
Learn to plan, launch, manage and optimize digital advertising campaigns in a focused 20-day course with 30 modules. Explore Google Search Ads, YouTube Ads, Meta Facebook and Instagram Ads, audience targeting, tracking and performance reporting.
Build a foundation in paid advertising, from campaign planning and setup to measurement, optimization and reporting.
Learn keyword targeting, ad groups, responsive search ads, bidding and search campaign optimization.
Explore visual campaigns, audience signals, creative formats, placements and campaign objectives.
Learn campaign setup for Facebook and Instagram, audience selection, placements and creative testing.
Understand lead forms, landing pages, calls to action and lead quality measurement.
Study pixels, events, conversion tracking, UTM parameters and performance reports.
Review campaign data, test creatives, assess cost metrics and improve results responsibly.
Some days cover more than one short module to fit the complete 30-module learning plan into 20 days.
Paid media channels, campaign objectives and the customer journey.
Day 1Define customer segments, needs and audience intent.
Day 1Set objectives, budget limits, KPIs and campaign plans.
Day 2Understand accounts, campaigns, ad groups and settings.
Day 2Research search terms, intent, keyword themes and negatives.
Day 3Configure targeting, locations, schedules and campaign settings.
Day 3Write headlines, descriptions and relevant ad messages.
Day 4Use relevant sitelinks, callouts, calls and other assets.
Day 4Understand manual and automated bidding approaches.
Day 5Review relevance, search terms, negatives and optimization opportunities.
Day 5Learn visual ads, placements, audiences and creative formats.
Day 6Explore video campaign formats, audience targeting and creative planning.
Day 6Understand asset groups, objectives, signals and reporting limitations.
Day 7Learn conversion actions, tags, events and measurement checks.
Day 7Align landing pages with ad intent, forms and calls to action.
Day 8Explore business assets, account structure and campaign workflow.
Day 9Choose campaign objectives based on business goals.
Day 9Understand feeds, Stories, Reels and placement considerations.
Day 10Study custom audiences, lookalikes where available and audience controls.
Day 10Create hooks, offers, visuals and calls to action.
Day 11Understand instant forms, lead qualification and follow-up processes.
Day 12Learn the role of the Meta Pixel, events and measurement diagnostics.
Day 12Understand server-side event sharing and data-quality concepts.
Day 13Explore eligible audience strategies and customer re-engagement.
Day 14Compare creative concepts, messages and landing-page variants.
Day 15Measure traffic sources, engagement and campaign outcomes.
Day 16Interpret CPC, CTR, conversion rate, CPA and ROAS in context.
Day 17Use AI to support research, copy variations and reporting drafts.
Day 18Find inefficiencies and develop a prioritized improvement plan.
Day 19Plan a campaign, draft ads, define tracking and present a measurement plan.
Day 20Learn paid advertising through a structured 20-day course with 30 modules.
Regular price ₹30,000
SAVE ₹7,00030 modules • 20 days • Google Ads + Meta Ads
Enquire & Join NowGoogle Search Ads, YouTube Ads, Facebook & Instagram Ads, tracking, reporting, optimization and a capstone project.
Location: ACA Lamka, Churachandpur, Manipur
Bring: Your laptop for practical exercises
Check Batch DetailsConfirm the current offer validity, batch dates, class schedule and included support with the academy before payment. Advertising spend, if any, is separate from the course fee.
The course is structured for 20 days and covers 30 modules. Ask the academy to confirm daily class duration and the next batch schedule.
The advertised offer is ₹23,000, reduced from ₹30,000. Confirm offer validity and payment terms directly with ACA Lamka.
The curriculum covers Google Search, Display and YouTube advertising, Meta Ads for Facebook and Instagram, campaign tracking, retargeting, analytics, reporting and optimization.
The course starts with digital advertising fundamentals before moving into campaign setup and optimization. Contact the academy to discuss your learning goals.
A laptop is recommended for campaign-planning exercises, analytics, ad creation and practical assignments.
The ₹23,000 fee is the advertised course price. Any live campaign budget or advertising spend should be confirmed separately with the academy.
The course is intended to build practical skills, but jobs, income and campaign results are not guaranteed. Outcomes depend on skills, experience, portfolio and market conditions.
Use the WhatsApp buttons on this page to ask about batch dates, class timings, course requirements and the current offer.
Explore a practical 30-module paid advertising course at Ad Campaign Academy – Lamka. Contact the academy for the next batch and admission details.
📲 WhatsApp 8119991197